-  Press Release -

What does Happy Hour mean to you?

Our new “Happy Hour” Backpacks are here to repurpose the traditional meaning of happy hour, and build a community around all of the different types of après-work fun, emphasizing healthy relationships with family, friends, and the outdoors. 

Yes, these backpacks keep your drinks cold - but did we say what kind of drinks?

View Our Campaign Happy Hour Backpacks

While Happy Hour still happens in bars around the country, countless others are taking to the trails, gym, and beach (with or without kids!) for their after-work adventures.  These truly unique backpacks capture this new concept of Happy Hour - it is whatever you do for fun!

The Happy Hour Backpacks turn any hour into happy hour - with a little something for everyone.


  • Lower pouch keeps drinks cold
  • Lower pouch doubles as waterproof storage for sports/beach
  • Inner compartments keep it all organized
  • 2 sizes means something for everyone

About our campaign:

  • We are live on Kickstarter through Nov 29, 2018
  • Backers get up to 30% off retail
  • Co-branded & add-on items WILL ship for the holidays
  • 40% holiday discount on all Gobi Gear products, available to backers only

Affiliate Referral Program

Bloggers, media outlets and individuals can receive 10% commission on each pledge they refer through our referral program.  Please click here for more.

Image View Our Campaign

Watch our intro video: